Why we started
We saw tech companies abandoning their principles for profit. In a world where intention and outcome are hidden behind AI algorithms and corporate bureaucracy we saw the need for a recruitment platform more engaged with the world its candidates live in; something human that would allow them to align their work and values.
Principled Mission Statement
What we believe shapes how we build. We help mission aligned candidates and companies bring their principles back into the work that they do.
Why Principled?
We align top talent with companies that prioritize ethics over profit to ensure workplaces
thrive on shared values.
Elite talent pools
Access the top 0.1% of tech and startup professionals who refuse to work for complicit
companies.
Value-driven matches
Discover roles or talent that align with your commitment to global liberation and ethical
impact
Supporting displaced talent
Our profits fund Apricot, our nonprofit partner, and support displaced professionals across
the MENA region in finding value-aligned roles.
The people behind the platform
We’re a passionate team driven by the same desire to bring principles back to the workplace.
Ready to act?
Whether you’re a candidate seeking meaningful work or a company building a principled
team, we’re here to make it happen.